Master P sits down to talk purpose over profit: from leading New Orleans through tragedy—dropping “New Orleans: Keep Holding On” with all proceeds to victims’ families—to building the city’s culture and economy as Entertainment Ambassador (Nola Walk of Fame, Super Bowl prep). He spotlights his Fishbone franchise, a Black History Month benefit concert in NJ, and the blueprint for entrepreneurs—consistency, belief, product over talent—while stressing faith, family, and character. He also teases his “Ice Cream Man” series and reminds us that humility and service are the real flex.